47% of mobile game IAP revenue comes from $10-$20 transactions

“As has been previously suggested by individual developers at an anecdotal level, most revenues are being generated by transactions of $9.99 or more.” 47% of mobile game IAP revenue comes from $10-$20 transactions.

w3i-iap-survey-breakdown-12-2012

And interesting fact: Clash of Clans (a top grosssing app on the store) doesn’t have IAPs for less than $5.

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