app marketing

19 Months, 5 Developers fired and 1 Kickstarter Campaign to make a Tennis App

Padel Tennis Pro was intended to be a cheap, three-month endeavor to build a new mobile game. With gameplay mechanics not totally dissimilar to the early 2000s classic ‘Curveball’ – how hard

How we got started with apps, quit our jobs and scaled to 5 figures per month: 6 Lessons

Today’s guest post is from Johannes Metzler. One summer, my brother and I sat on the balcony on a sunny Saturday. We were drinking wine and philosophizing about what could be next in our lives and

How to make over $25,000 reskinning business apps

A few weeks ago I got an email from Olly who had a very interesting way of using the reskinning model to help businesses & charities. ~Elaine~ We’re all in the app reskinning business and

How we earn $10 eCPM & 100% fill rates with virtual currency and video ads

If you would have told me that my best performing series of apps could increase revenue, increase retention, and provide a better user experience 6 months after its launch while downloads continued

Making the App Store Affiliate Program Work For You

A truly under-appreciated way of earning extra money when developing apps is to take advantage of the iTunes / App Store Affiliate Programs. In this article, GeoRiot co-founder, Jesse Lakes,